Concept Gaming is a British studio that never quite fitted the usual mould, and the Concept Gaming casinos in our database show it: next to fruit slots and Halloween reels you will find blackjack variants, keno, drop games and virtual football games, all from the same small developer.
Below the list of Concept Gaming casinos you can read what the studio builds, why the line count matters so much on some of its older jackpot slots, and what to look at before you sign up anywhere.
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What is Concept Gaming known for?
Concept Gaming is a UK studio that builds HTML5 casino games on its own remote game server. It is known for a mixed catalogue rather than one hit: fruit slots such as Fruit Loot, progressive jackpot slots, many blackjack and table variants, drop games, virtual football and tournament software. Its website lists more than 100 titles, and SlotCatalog dates the studio to 2010.
A British Developer That Runs Its Own Game Server
From Fruit Reels to Football: the Mix in Concept Gaming Casinos
Why Concept Gaming Casinos Can Pay Differently on the Same Slot
Tournaments Built Into the Studio's Software
The Licence Question Around Concept Gaming
Concept Gaming does not shout much about itself, so let us stick to what is known. The company trades as Concept Gaming Ltd and describes itself as independent casino game technology. When the aggregator SoftGamings signed it in September 2020, the trade press called it a UK based developer, but the sources we read place it in different British cities, so we will not pick one. SlotCatalog dates the studio to 2010 and says it worked in partnership with Italy’s Microgame.
The word independent is meant quite literally. The games run on a remote game server that Concept Gaming built itself, and they are written in HTML5, so they open in a browser on a phone, tablet or desktop, in portrait or landscape where the format needs it. Casinos can plug in directly or through an aggregation partner, which is why Concept Gaming casinos rarely look alike.
The size of the catalogue depends on who is counting. The studio’s own website now speaks of more than 100 proprietary games, the SoftGamings deal in 2020 covered over 75 titles, and SlotCatalog lists 74 today.
Open the studio’s section of a lobby and you quickly see that slots are only part of the story. The portfolio is split into eight families, and three of them say the most about its personality.
The slots run from one reel and three reel games up to five and six reel titles, several of them with progressive jackpots. Fruit Loot is the game the studio likes to point to. In 2020 it was billed as the only title that combined a single reel and a five reel format, and SlotCatalog lists the main game as 5×3 with 20 lines, a bonus wheel and free spins. Fruit Crush went the other way and was promoted with 262,844 win lines.
This is where the studio feels most at home: European, American, classic and multi hand blackjack, plus newer twists such as Ultimate Blackjack and Neon Blackjack Ascend, which puts a five level progressive ladder on top of the hand. Three Pete, a recent release, blends blackjack, baccarat and three card poker into one game. Andar Bahar, Lucky Dominoes and video poker staples like Jacks or Better round it off.
Mega Football, Monster Football and Super Football are virtual football events rather than real matches, a format much closer to Kiron Interactive’s virtual sports than to a slot. The drop games, among them New Orleans Millions and Jackpot Wheel, are a small family of their own. Not every one of the Concept Gaming casinos switches all of these on.
This matters more for your money than anything else on the page. On several of the studio’s progressive jackpot slots, SlotCatalog notes that the number of active lines, anywhere from 1 to 20, is selected by the operator, and that the return to player depends on that number.
| Slot | Layout | RTP listed by SlotCatalog |
|---|---|---|
| Hollywood Reels | 5×3, 1 to 20 lines | Up to 98.10%, as low as 71.90% |
| Atlantis | 5×3, 1 to 20 lines | Up to 98.10%, as low as 71.90% |
| Abandoned Park | 5×3, 1 to 20 lines | Up to 98.10%, as low as 71.90% |
| Fruit Loot | 5×3, 20 lines | 96% |
| Super Halloween | 5×3, 20 lines | 94% |
The top figure belongs to the full 20 line version. Over a very long run, the difference between 98.10% and 71.90% is roughly EUR 2 against EUR 28 kept from every EUR 100 you stake, and the reels look the same either way. So before you play one of these jackpot slots, count the lines and read the RTP in the info screen. If one of the Concept Gaming casinos runs a cut down version, play the game somewhere else.
Concept Gaming also sells something most slot studios leave to others: its own tournament technology. Concept Gaming casinos can run branded competitions on the studio’s blackjack, roulette, slots and drop games, and on supported games from other suppliers too.
The setup is flexible. Operators choose free or paid entry, a fixed number of hands or spins, a time limit, and whether the prizes are cash or bonus money. Players follow live leaderboards, and re-entry or re-buy options can be switched on. There is a sports version as well, with daily, weekly or season long events built around a sportsbook’s own markets.
The fun is real, but so is the small print. A paid entry plus a couple of re-buys can cost more than the prize is worth, and a bonus prize usually comes with wagering. Read the rules first, and treat a leaderboard as entertainment with a fixed budget, never as a way to win back losses.
You will find directories that print a long row of jurisdictions next to the studio’s name, from Malta and Gibraltar to the UK. We could not confirm any of those licences on a regulator register for this page, and the studio’s own website does not name one. What protects you at Concept Gaming casinos is the casino’s own licence, and it needs to cover the country you live in.
The list at the top of this page shows the open Concept Gaming casinos in our database, with closed and blacklisted sites left out.
To compare the studio with bigger names, our overview of all the game providers we cover is a good place to start.
In the United Kingdom. The trade press described it as a UK based developer when it signed with SoftGamings in 2020, although sources name different British cities. SlotCatalog dates the studio to 2010.
No. Alongside its slots it makes blackjack in many variants, roulette, baccarat, Andar Bahar, video poker, keno, drop games and virtual football, plus tournament software that Concept Gaming casinos can run on top of the games.
On jackpot slots such as Hollywood Reels, Atlantis and Abandoned Park, SlotCatalog says the operator selects between 1 and 20 lines and that the RTP ranges from 71.90% to 98.10% depending on that choice. The full 20 line version pays back the most, so check the info screen before you play.
We could not confirm a licence in Concept Gaming’s name on a regulator register, and its website does not name one. Before you join any of the Concept Gaming casinos, check that it is licensed where you live.
The counts differ. The studio’s website speaks of more than 100 proprietary titles, its 2020 deal with SoftGamings covered over 75, and SlotCatalog lists 74.
In 2020 Concept Gaming billed it as the only game that combined a single reel and a five reel format. SlotCatalog lists it as a 5×3 slot with 20 lines, a 96% RTP, a bonus wheel and free spins.
Fancy a studio with a different speciality? The index below covers every provider we track, each shown with its number of open casinos.
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