OpinionKings Launches a Prediction Market App Built for Scrolling

Prediction markets have spent the past two years courting traders. OpinionKings has launched its prediction market app on iOS to court the scrollers instead. The interface owes far more to TikTok than to any trading terminal. Users follow creators, watch short videos and take positions on real-world outcomes without leaving the feed.

Founder Harshit Geddam describes the product as a social media layer built on top of prediction markets. That framing matters, because it inverts the order almost every player in this sector has followed. Kalshi and Polymarket built exchanges first and worried about distribution afterwards.

What the OpinionKings Prediction Market App Actually Does

The platform runs on short-form video the team calls reels. The format comes straight from TikTok and Instagram. New users receive $10,000 in virtual funds and can start paper trading immediately. Nobody risks a cent yet, so the whole thing works as practice with a scoreboard attached.

Beyond the feed sit creator profiles, communities and personalised market lists. Traders can build watchlists, track portfolios and set notifications for the markets they care about. A leaderboard ranks the most popular traders, which gives the social layer a competitive edge.

Markets cover sports, politics, finance and major global events. Creators can also share their positions and reasoning through private topic-based channels. So a user might find a market through a video, follow the argument into a channel, then trade.

Creators Get a Reason to Show Up

The pitch to creators is direct. Geddam argues the creator economy has already reshaped how people consume information. No platform has meaningfully combined creator content with event trading. OpinionKings wants to close that gap, and its app sells prediction market participation as a way for creators to earn.

Geddam says creators on the platform are not simply publishing opinions. He describes them instead as driving conversations, helping audiences make sense of events and opening new revenue routes through expertise. The stated goal is to make forecasting more social, more transparent and easier to reach.

That model has a clear commercial logic behind it. Creators bring audiences that exchanges struggle to buy, and audiences bring trading volume. If the incentives hold, the platform grows without spending heavily on acquisition.

Play Money Now, Real Money Later

Every trade on the OpinionKings app runs on virtual currency, so the prediction market side works as a rehearsal. The company is pursuing licensing approval before it opens real-money trading. It also plans to supply liquidity to larger exchanges once that clearance arrives.

The sequencing looks sensible given how the regulatory picture has developed. Authorities in several jurisdictions have moved hard against platforms operating without local approval, and Argentina blocked Polymarket outright. Courts in the United States have spent much of the past year arguing over where these products belong.

Launching without real stakes buys the company time. It can build an audience, test the creator model and refine the feed while the legal questions settle elsewhere. That is a luxury the bigger names in this space no longer have.

The Numbers Are Small, the Targets Are Not

OpinionKings counts roughly 800 users today. The company expects that figure to hit 15,000 once real-money trading goes live. Targets then climb to between 24,000 and 25,000 by the end of next year. Creator partnerships sit at the centre of that growth plan.

Funding follows a similar staged path. The company is raising a bridge round now, with a seed round and a Series A to follow. The capital covers development, licensing work and expansion. Geddam also speaks at a start-up event in New York in October.

Gen Z Is the Whole Bet

The target demographic is no secret. Geddam has been explicit that engaging the next generation demands a more social experience than existing exchanges offer. Younger users live inside feeds, not on trading dashboards. So the OpinionKings app frames prediction market activity as something you do between videos.

The logic has obvious appeal, but it carries obvious risk too. Turning event trading into scrollable content sits close to the influencer-driven promotion regulators have been picking apart. Responsible gambling advocates will pay close attention if real money ever enters the mix.

OpinionKings has built its prediction market app around one bet. People will trade on events they first heard about in a video. Eight hundred users prove nothing on their own. But treating forecasting as entertainment rather than finance is a big idea. It either fizzles quietly or changes how this sector recruits its next million users.